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Time for a pop quiz: What 3 things is Mitchell, South Dakota best known for? The world famous Mitchell Corn Palace, host of the farm trade show Dakotafest, and Vern Eide Ford Lincoln of Mitchell. Why are we so well-known and respected? Because the dealerships that make up Vern Eide of Mitchell employ the Eide Effect. We believe in treating our customers, employees, and community as we ourselves would want to be treated.

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